Latest Interaction Studio Accredited Professional Exam Guide For Studying

1. In which two locations in the pageType definition can a developer pass in attributes?

2. What is the unified customer profile?

3. A customer service representative for a bank is on the phone with a prospect and wants to promote the next best offer based on digital behaviour.

How would they accomplish this in service cloud?

4. What is the interaction studio terminology for the collection of products and content as well as related categories and tags - such as brand, gender, style, keyword and author?

5. A brand is testing three campaigns, each one with a control experience.

Which segment type can the brand setup to make sure the same group always gets the control experience?

6. Which campaign type needs to be configured to setup the interaction studio connector for sales and service clouds?

7. What are the two competitive advantages of interaction studio? [check]

8. What are three features of the WebSDK when deployed on a website?

9. What are the three primary areas of data stored in IS which represent a company's key business informative?

10. A marketer would like to display the most common products purchasedby previous buyers along with the main item on a product page, which ingredient would they need to use in the recipe?

11. What interaction studio component contains experiences and messages you design to personalize the interaction a visitor has withyour channels?

12. ETL feeds must follow explicit specifications and requires which type of file format?

13. Which entry source event type needs to be configured for a journey to be used in the segment join to journey builder feature?

14. Which global templates do you select and customize to provide trending blog recommendations on the homepage?

15. Which two components does a user need to configure in IS to display Einstein product

recommendation vis IS connection for sales and service cloud?

16. How often does interaction studio poll the sftp for new files for ingestion?

17. If a developer needs to test a website where a beacon from a different dataset has been deployed, which feature of the Evergage Launcher needs to be enabled to simulate?

18. What would a marketer include if they want to ensure they display recommendations from more than one category?

19. What are two types that real time interaction management helps marketers to personalize the customer

20. Which three components of a recipe are optional when configuring a new algorithm?

21. What are the three types of mobile campaigns a business user can create in IS?

22. The sitemap provides the functionality that enables IS to identify which three items?

23. What is the rule criteria that you can use in the segment creation process?

24. What are the two main functions of the Event API? (select 2)

25. ETL feeds must follow explicit specifications and require which type of file format?